RECURRENT ACQUIRES LEADING HOME DESIGN BRAND DWELL
Dwell adds to Recurrent’s unrivaled ability to reach interior design enthusiasts
NEW YORK, September 15, 2022 /PRNewswire/ — Recurring companies today announced the acquisition To live in, the authority on contemporary home design for architects, interior designers and consumers. Next to BobVila, Home business, Dominoand LonnyRecurrent now has a full range of interior design brands.
Founded in 2000, Dwell has always stood for home design that improves people’s lives. CEO of Dwell, Zach Klein, who joined the brand in 2020, has contributed to the exponential growth of digital subscriptions during his tenure. With its coverage of the most inspiring home designs, expert advice for your own space, and a marketplace for the best-designed products available, Dwell has become the destination for what a home can and should be.
“Everyone at Recurrent is thrilled to have the Dwell team join our business. The content they produce is a fantastic complement to our other house brands and gives us a tremendous opportunity to further establish ourselves as a leader in the category of design,” said Lance Johnson, CEO of Recurrent. “Dwell gives us and our partners another opportunity to reach home enthusiasts with the content, products and inspiration they need to design, remodel or simply beautify their homes.”
The acquisition of Dwell strengthens Recurrent’s ability to connect with consumers through multiple channels, continuing to build a community around a passion for design. In addition to the popular print product, their digital presence and the Dwell store, Dwell+ members also benefit from a subscribers-only platform for exclusive home tours, the Dwell Home Guide and the Dwell Archives.
“Zach and the team have done an amazing job expanding what Dwell can do and who he can reach over the past few years,” said lara deam, Dwell Founder. “As far as potential buyers go, Recurrent was at the top of our list.”
Klein will continue to oversee Dwell’s day-to-day operations as CEO. CRO of Dwell, Nicole WolfgramChief Editor, William Hanleyand all of the brand’s staff will also join Recurrent.
Recurrent is a digital media company whose trusted brands content aims to inspire generations of passionate audiences in passionate verticals. With social responsibility and sustainability at the center of its storytelling, Recurrent takes an innovative growth approach and creates valuable content for its readers, business partners and the planet. Its titles such as Popular Science, Domino, JancisRobinson.com, Field & Stream, Donut Media and Task & Purpose inspire and inform more than 60 million unique visitors each month.
Founded in 2000 by lara deam, Dwell’s mission is to improve people’s lives through great design. With a strong presence digitally and in its beloved print magazine, Dwell delivers fresh insights into what a home can and should be, and offers expert advice on making your own space a better place to live. It is a marketplace for the best-designed products and a platform for domestic audiences to share and discover inspiring spaces.
SOURCE Recurring companies