The New Home Company Receives Top Honors for Sales and Marketing Excellence at the 2021 Phoenix Metro MAME Awards

SCOTTSDALE, Ariz.–(BUSINESS WIRE)–On April 22, at a special evening presented by the Home Builders Association of Central Arizona, The New Home Company (NEW HOME, NYSE: NWHM) received multiple accolades for marketing excellence at the Phoenix Metro MAME Awards 2021.

The Phoenix Metro MAME program is a prestigious awards competition that recognizes exemplary efforts by builders and developers; interior designers and architects; and Sales Managers and Sales Associates, for the very best in homebuilding industry advertising, design, merchandising and sales.

NEW HOME won a total of seven awards and was a finalist in seven additional categories. He was recognized for Best Social Media Campaign for his company-wide Instagram Live series titled “Mastering Life,” a collection of mini-master classes hosted by premier lifestyle designers and craftsmen. plan focused on how to achieve the most productive, contained, and healthy life while domesticating in place. Launched during the pandemic, NEW HOME has produced a number of Instagram Live events ranging from home organization and baking to holiday design and entertainment. Throughout the campaign, thousands of NEW HOME followers have participated in various Mastering Life experiences and the series is gaining popularity and will continue in perpetuity.

“The ‘Mastering Life’ series is very special to all of us at NEW HOME,” said Megan Eltringham, Vice President of Marketing at NEW HOME. “We are committed to forging partnerships and providing platforms for artisans and lifestyle specialists to tell their stories in a way that aligns with our social engagement strategy. The response to ‘Mastering Life’ has been overwhelmingly positive and we look forward to continuing with new partners and our growing subscriber base. »

The NEW HOME team was also recognized in these MAME categories:

  • Best Logo, Centella at Estrella, the successful NEW HOME community that opened last August at Goodyear.

  • Best Overall Advertising Campaign, Centella at Estrella

  • Best Special Promotion – Special Event or Limited Time Sale Program, Mountain Shadows Residences & Villas, NEW HOME’s sold out community in Paradise Valley.

  • Sales Excellence Award, $4-8 Million, Brittany Shirk, NEW HOME Neighborhood Sales Manager

  • Sales Excellence Award, $10-12 Million, Brandi Stein, NEW HOME Neighborhood Sales Manager

  • Sales Excellence Award, $15-20 Million, Molly Vlk, NEW HOME Neighborhood Sales Manager

  • Best Media – Video or Radio Advertising – Finalist, Mountain Shadows Residences & Villas

  • Seller of the Year with a business closing less than 250 homes per year – Finalist, Scott Holland

  • Online Sales Professional, Finalist, Justyna Korczynski

  • Best Sales Office Within a Model, Finalist, Centella at Estrella

  • Best Design Center, Finalist, Centella at Estrella

  • Best Interior Merchandising for a Single-Family Home Under $40,000, Finalist, Centella at Estrella, Plan 3

  • Best Architectural Design of a Detached House – 35 to 45 feet wide, Finalist, Centella to Estrella, Plan 4

“Receiving a series of MAME awards for our sales and marketing campaigns, and for the work of our sales teams throughout the Phoenix area, reflects a key pillar of the NEW HOME creed which is to offer the best home buying experience in our industry,” said Christopher Cady, President, Arizona for NEW HOME. “When you combine that dedication to our customer with the rewards for planning and design, it has made us gained valuable exposure as the go-to builder for homebuyers in this growing market.”

About The New Home Company

NEW HOME is a publicly traded company listed on the New York Stock Exchange under the symbol “NWHM”. It is a next-generation homebuilder focused on designing, building and selling innovative, consumer-focused homes in major metropolitan areas in select growth markets in California, Arizona and Colorado.

NEW HOME was named 2019 Builder of the Year by Professional Builder and is a multi-year recipient of “The Eliant” for providing the best overall customer experience in North America in the Eliant Homebuyers’ Choice Awards. NEW HOME has won hundreds of awards in the homebuilding industry for its excellence in design and planning, dozens of “Community of the Year” awards and has been recognized five years in a row for creating the best community or blueprint in all of the United States. For more information, visit NWHM.com.

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